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Partnerships October 22, 2024

My Place Hotels Partners with Watertown Shamrocks

My Place Hotels and the Watertown, SD Shamrocks have recently announced a new partnership. This agreement results in My Place Hotels becoming the Official Hotel Partner of the Watertown Shamrocks!

Hockey fans who frequent Prairie Lakes Ice Arena for the 2024-25 inagural Shamrocks season will be sure to spot the bright red and yellow My Place Hotels logo proudly displayed in-house. We're looking forward to helping support this new team as they kick off their franchise journey in the NAHL Central Division.

"We are thrilled to join forces this season with the Watertown Shamrocks and support the passionate hockey community throughout Northeastern South Dakota and the greater Midwest," said Matt Campbell, COO of My Place Hotels. "My Place Hotels offers clean, comfortable, and affordable lodging that perfectly suits traveling fans, especially within the hockey community. Working alongside the Shamrock ownership and the players to incorporate My Place Hotels into their game-day experiences has been fantastic, and we look forward to providing an exceptional experience to all fans that visit My Place Hotels!"

Hockey has become a part of the My Place DNA, as the brand partners with other teams near our hotel locations. We are the Official Hotel Sponsor of the Aberdeen Wings (Aberdeen, SD, NAHL Central Division) as well as the Idaho Falls Spud Kings (Idaho Falls, ID, USPHL Tier 3 Mountain Division). We've found that hockey fans also tend to be My Place fans, which makes these partnerships a fun and exciting way to engage with our current and future guests. This partnership with the Watertown Shamrocks is no different, as My Place Hotel-Watertown, SD is just one mile down the road from Prairie Lakes Ice Arena. Connie Ward, President/Director of Operations for Venerts Hotel Management, which manages the hotel, expressed her enthusiasm for the relationship.

"Excited to be a major sponsor of the Watertown Shamrocks. We're lacing up to support the team, our community, and celebrating the grit, teamwork, and sportsmanship that makes hockey great. From the first puck drop to the final buzzer, we’re all in. Let’s hit the ice and Go Shamrocks!"

Stay tuned for a mid-season reveal of the brand new, My Place Hotels warmup jerseys made exclusively for the Waterown Shamrocks. You won't want to miss them!

Graphic depicting a new partnership between My Place Hotels and the Watertown Shamrocks

About My Place Hotels of America, LLC
My Place Hotels of America, LLC (“My Place Hotels”) is a hotel franchisor focusing on franchising clean and comfortable hotels with modern rooms, amenities, and excellent customer service, all at an affordable price. The company is based in Aberdeen, SD, and offers two hotel brand options to potential and current franchisees. There are 73 My Place Hotels open across 30 states with over 120 hotels in the pipeline. For more information on franchising with My Place Hotels or to book your next stay, please visit myplacehotels.com/about/franchising or contact Terry Kline at (605) 725-5685.

About Watertown Shamrocks
The Watertown Shamrocks, the latest addition to the North American Hockey League, will compete in the Central Division beginning in the 2024-25 season. The team is owned by Codington County Hockey Club LLC and will call Prairie Lakes Ice Arena home. The Shamrocks are the seventh team in the NAHL’s Central Division. The Central currently has six teams including the: Aberdeen Wings (Aberdeen, SD), Austin Bruins (Austin, MN), Bismarck Bobcats (Bismarck, ND), North Iowa Bulls (Mason City, IA), Minot Minotauros (Minot, ND) and St. Cloud Norsemen (St. Cloud, MN).